I'm sorry, but if I had to watch a YouTube gameplay video of a new game that would be "War of Coats", I probably would skip it because the name really doesn't catch my eye. Sword and Musket does, as it sounds 18th - early 19th century ish.
And I mean, "you have no taste in names if you like alliteration or something that sounds familiar to every warband mod name ever." Bannerlord comes out the same franchise. Why not keep it familiar? If it was a totally different game, then that's a different story.